Job Posting: Amazon Product Specialist

SUMMARY:  The Amazon Product Specialist will report, analyze, develop, execute, monitor, and manage all aspects of paid performance marketing channels, mainly Amazon. 


Other duties may be assigned as necessary.

  • Meet/exceed channel revenue and gross margin goals through the development and execution of comprehensive account management, pricing, presentation, and service strategy.
  • Work with internal and external partners to establish, manage, and execute best-in-class product standards.
  • Hands-on Amazon Vendor, Amazon Seller and AMS experience with an understanding of Amazon reporting, product set up, SEO, keyword research, content development and more
  • Lead brand awareness and conversion efforts across web, email and other assets as well as supporting Amazon and our major retail partner’s digital content.
  • Develop email, SEM and paid digital marketing test plans, creative development, vendor management and campaign execution.
  • Partner with customer service, marketing, and management to build campaign analytics.
  • Increase the lifetime value of users through execution of a new Digital Communications Strategy using e-mail marketing, push notifications and in-app messaging.
  • Identify, test, and optimize the best channels to drive low acquisition cost and recommend optimizations on a channel audience, campaign, creative and device basis.
  • Provide media relations support for agency initiatives


  • 3+ years of direct digital marketing experience including working within Amazon and other digital channels (Google AdWords, SEM, SEO, Display, Affiliate, Email, Amazon, Retargeting etc.)
  • 3-5 years developing and managing or partnering with social media marketing programs.
  • 3-5 years of experience with consumer brands or a digital-savvy agency driving up awareness, SEO, SEM, Geo targeting, Facebook, Instagram while lowering acquisition costs.
  • Savvy and knowledgeable of social media platforms, APIs, trends, and innovations.
  • In-depth knowledge of social influences, best practices, loyalty programs and strategies.
  • Experience writing campaign briefs, timelines, and analytics overviews.
  • Knowledge of HTML and Java Script a plus

EDUCATION:  Bachelor’s degree in Marketing, Advertising, or Business is a must.

SUPERVISORY RESPONSIBILITIES:  No direct reports but leads internal cross-functional teams and manages outside partners.

QUALIFICATIONS:  To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

WORK/LIFE BALANCE: Summit Brands offers an exceptional work environment with work/life balance, an outstanding benefits package and opportunities for career development along side some of the industry’s finest. Our culture is unique with a blend of determined focus, wellness, fitness, and family.